We add value!

We build profitable brands!

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Dossier 2025

”"It’s not about making the deal of the century,
it’s about making this the century of good business."
Dr. Julio VelázquezVenezuelan Businessman

This isn’t just a product—it’s a proven growth process.

Marketing as a Service

We build brands with functional methodologies focused on results,
customizing our services to meet your business’s unique needs.
Every step is driven by research and validated by measurable outcomes.

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1 | Data & Insights

We dive deep into your brand’s experience and market landscape, exploring scenarios, testing strategies, and validating the most effective tactics. This approach allows us to identify and connect your business with the right audience.

2 | Strategy

Grounded in proven tactics, we develop a results-driven digital strategy that’s effective, measurable, and tailored to deliver sales and customer-focused goals.

3 | Execution

We bring ideas to life with impactful concepts, immersive experiences, and attention-grabbing campaigns. These efforts expand your brand’s reach to new audiences and customers, all while staying aligned with your business objectives.

4 | 360° Marketing

Leave the heavy lifting to us. Our team of multidisciplinary experts optimizes your budget to maximize profitability and ROI, driving sustainable growth for your business.

Content
Creation

Content Creation

Photographic and Video Production

Proofreading and Copyediting

Graphic Design

Content Aggregation

Social Media
Marketing

Digital Marketing

Social Media Marketing

Social Channel Management

Community Management

Media Planning & Buying

Influencer Marketing

E-Mail Marketing

Web
Development

Web Development

Custom Development

Web Mastering

SEO (Search Engine Optimization)

Branding
Development

Branding Development

Corporate Identity Development

Strategic Brand Framework

Brand Refresh

Traditional
Marketing

Traditional Marketing

Third-Party Brand Publishing

ePR (Electronic Public Relations)

ATL Advertising (Above-the-Line Advertising)

SEM (Search Engine Marketing)

Marketing
Advisory

Marketing Advisory

Digital Ecosystems

Product Monetization

Business Monetization

Optimization

Always Means Well Done!

Bene Factum Marketing, formerly known as Social Entertainment, is a full-service agency with a strong foundation in Latin America. Now expanded to the U.S. and Europe, the agency specializes in content creation, digital marketing, web development, branding, traditional marketing, and strategic advisory. Committed to enhancing your brand, they focus on impactful messaging and a strong digital presence through SEO, influencer marketing, and more.

Bene Factum Marketing, Always Means Well Done! —delivering results that matter.

Book a meeting with us!

They have grown with us

and we grow hand in hand with them. In this agency, we build valuable relationships for everyone.

Our Team

A highly trained multidisciplinary team of specialists at your service.

Ramón Guevara Villa

Team Leader

Ramón is a Venezuelan entrepreneur who has dedicated his career to digital marketing, brand profitability, and product optimization.

He currently serves as Director & Business Development at Social Entertainment, a Digital Marketing & ROI Agency. In the past, he led various companies he founded, specializing in traditional and digital marketing, transforming brands into competitive and profitable businesses.

With numerous awards and recognitions across Latin America, his achievements reflect outstanding practices and excellent decision-making in every strategy and project he undertakes.

"It's not about making the deal of the century; it's about making this the century of great businesses."

Irene Karenina Rondón

Content Team Leader

Irene is a strategist trained to visualize the Big Picture of every project, optimizing every element that forms part of it. Practical, didactic, and a specialist in building efficient campaigns through tactics like storytelling, she connects each brand with the right audience, making her a key asset to the agency.

In the past, she has worked as an editor and proofreader and has had the honor of editing books for industry leaders such as Mia Astral and Ismael Cala. She has also contributed to campaigns for brands like Alpina, Starlight Marine, iBank, Mia Astral, Whole Fit, Sun Channel, among many others, gaining hands-on experience in delivering outstanding results across various industries.

"Every piece of content must have logical coherence, creative appeal, and a clear focus on its objective."

Cesar Hernandez

Media Leader

Cesar tiene más de 18 años de carrera en producción y post producción, emprendedor y actualmente lidera el equipo audiovisual de Social Entertainment.
Es un experimentado profesional en fotografía, TV, audio y vídeo capaz de desarrollar cualquier proyecto.

Rodolfo Oquendo

UX/UI and development Team Leader

UX UI Project Management.
Management in the technological area.
Administration and Audit of information systems.
Software Engineering.
Programming: C#, Java, HTML, CSS, ASP.NET, JSP, PHP, MySQL, jQuery.
Responsive design.
Basic knowledge of design.
Assembly, maintenance and repair of hardware.
Design of communication networks.
Strategic planning.
Design, development and implementation of information systems.

Rodolfo is an assertive person with an innate ability to find solutions to problems quickly, for our agency and our clients, it is always a pleasure to work with someone as proactive and effective as him.

Erika Marcial

Experta en experiencia de usuario

Erika Marcial es UI/UX Designer con más de 8 años en la industria del diseño. Ha trabajado como diseñadora textil, ilustradora, fotógrafa, diseño editorial, diseño de imagen/marca y actualmente se especializa en experiencia y usabilidad en desarrollo web & app.

Alejandra Rivas

Back-end Developer | Key Account Bogotá

Especialista en UX/UI, MYSQL, Cobol, XML, PHP, JavaScript, Active Server Pages (ASP), SQL Server; desarrollo web adaptativo con el uso de CSS, JavaScript, HTML, PHP y Dreamweaver. Con más de 5 años de experiencia construyendo marcas digitales y actualmente representa nuestra agencia en Colombia.